What our published results show, and what transfers to your business

GasBoilers.ca: building a focused division

GasBoilers.ca was built as a gas-boiler division for CANRO Heat, and it serves 26+ BC communities. It holds a 5.0★ rating from 76+ Google reviews. You can see it at GasBoilers.ca.

What it shows: a business can grow by carving out one specialist line and giving it its own name, offer and service area, rather than adding another item to a long list of services.

What transfers to Victoria owners: if one of your lines earns far more per hour than the rest, it may deserve its own focus. A renovation firm with a strong heritage-window practice, or a cleaner with a profitable post-construction service, could test the same idea. Our growth plan is where that decision gets made.

HVACDeal.ca: measuring return on marketing

HVACDeal.ca generated 500+ leads at a 12:1 ROI. See it at HVACDeal.ca.

What it shows: return on marketing can only be stated when every lead is tracked from first contact to paying job. Without that, an ROI figure is a guess.

What transfers: the discipline, not the ratio. Any Victoria business can build a source table that lists cost, enquiries, wins and revenue per channel. That is the core of our marketing spend review.

CanroHeat.ca: steady lead growth

CanroHeat.ca achieved 250% lead growth. See it at CanroHeat.ca.

What it shows: sustained growth tends to come from several modest improvements working together, such as clearer service pages, better local listings and faster replies, rather than from one dramatic change.

What transfers: more enquiries only help if the business can handle them. Before any growth push, we check whether quoting, scheduling and invoicing can absorb the extra volume. That is the job of the operations review.

BCWide.ca: speed in a short window

BCWide.ca reached 3× leads in 90 days. See it at BCWide.ca.

What it shows: a short, focused plan with a fixed deadline can produce visible change within one quarter when the fundamentals are fixed first.

What transfers: a 90-day test window is a good habit for any owner. Pick one change, set a measure and a decision date, and judge it honestly at the end. Our seasonal plan helps you choose which quarter to run that test in, so it doesn't collide with your busiest weeks.

How to read case studies, ours or anyone's

Ask four questions of any result an advisor shows you.

1. Is the client named and can I see the live business? If not, treat the claim with care.
2. What exactly was measured? Leads, revenue and ROI are different things.
3. Over what period? A number with no timeframe means little.
4. Is it from my industry? If not, ask what part of the method transfers, as we do above.

We would rather you apply that test to us than take any figure on trust.

What we will measure for you

For your business we agree measures at the start of the work and report against them. Common ones are gross margin by line, cost per won customer, quote-to-win rate, days to invoice and the lowest month-end cash balance. Those numbers, not our past clients' numbers, are what count. Fees are on the pricing page, and you can start on the contact page.